Exclusive: ROL names Olympic gold medallist as Cruise Miles ambassador
Olympic gold medallist and British sporting icon Sally Gunnell has been named as ROL Cruise’s new official ambassador for its rewards programme, Cruise Miles
The partnership marks a major milestone in the company’s 30th anniversary year. Known for her sporting legacy and her passion for health and wellbeing, Gunnell will help champion cruise holidays and reward-based travel in her new role with ROL.
Talking about her role, Gunnell said: “I’m genuinely so chuffed to be joining ROL Cruise as Cruise Miles Ambassador. Cruising is the perfect way to holiday, it’s that rare mix of total relaxation and daily adventure; it’s all about choice and cruising your way.
“You unpack once but wake up somewhere new every day. It’s effortless, exciting and gives you space to recharge while exploring the world in comfort.”
Over the years, Gunnell has cruised across the Mediterranean, Southeast Asia and beyond, and plans to explore Alaska and the Galápagos next.
In her new ambassadorial role, she will share advice, experiences and inspiration with ROL Cruise customers, helping more people discover the rewards of Cruise Miles, the company’s loyalty scheme that lets customers earn points towards future holidays with every booking.
“ROL Cruise really stands out for its attention to detail and customer care – something I relate to from my time as an athlete,” Gunnell added.
“It’s those small 1 per cent differences that make the biggest impact. I also love that Cruise Miles feels like a thank you to yourself – a simple, smart way to keep your next adventure in sight. Whether you’re new to cruising or a seasoned traveller, it’s a fantastic way to explore the world in comfort and style.”
Sarah Wikevand, chief commercial officer of ROL Cruise, said: “We’re thrilled to welcome Sally as our new Cruise Miles Ambassador. Her down-to-earth nature, love of travel and commitment to wellbeing are a perfect match for the ROL Cruise community.
“We’re incredibly proud to be marking our 30th year with such a positive and inspiring partnership.”
